Chongqing Tongzhilu New Materials Technology Co., Ltd. successfully exported the first batch of 600 tons of feed-grade baking soda to Saudi Arabia in the first quarter of 2024, which was shipped by sea to Al-Watania Group, a well-known local feed company, via the Port of Dammam. This batch of products is packaged in food-grade ton bags and is accompanied by halal certification. It is mainly used for acid-base balance regulation of ruminant feed in the Middle East. With the strict ISO9001 quality management system and the sodium carbonate impurity content index of less than 0.5%, this cooperation not only achieved the company's first breakthrough in the Middle East market, but also responded to the "Belt and Road" initiative and delivered China-made cost-effective chemical raw materials to the Gulf countries. Important practice.

The export project took 8 months to complete the full process certification. The company's technical team developed an anti-caking formula specifically for the high temperature and high humidity climate in the Middle East, and optimized the particle size distribution parameters (D50 is controlled at 180-220μm), which effectively ensured the fluidity of the product during sea transportation. During the acceptance, Saudi customers pointed out that the pH value of Tongzhi Road baking soda was stable in the range of 8.3±0.1, which was significantly better than the 8.5±0.3 standard of local suppliers. This order has driven the company's sales in the Middle East to exceed US$3 million in 2024, and it is currently negotiating a 12-month long-term contract with the Al Ghurair Group of the United Arab Emirates. It is worth mentioning that relying on the multimodal transport advantages of the Chongqing Guoyuan Port's "New Land-Sea Corridor", the company only takes 23 days from loading the container in the factory to customs clearance at Jeddah Port, which shortens the transportation time by 40% compared with the traditional route.The Chongqing Municipal Commission of Commerce has included this case in the "Typical Case Library of Chongqing Enterprises Going Global" as a demonstration sample for chemical companies in the western region to explore emerging markets.